Using Social Media in Fundraising Campaigns
How to tap into this ever-changing, powerful tool for nonprofits.
About the Webinar
Social media in fundraising can be intimidating, but it’s slowly becoming a powerful tool for nonprofits. It provides a platform for greater reach and awareness.
Our team has spent the last few years researching and perfecting social media advertising for fundraising and appeals. We’ve crafted a repeatable formula to help you engage current donors and attain new ones via social media advertising.
In this webinar you will learn:
• How to find the people to highlight in your ads
• What kind of creative works best
• Who you should target with your ads and how
• How to time your advertisement
• Putting it all together and deciding on a budget
Register to Watch
Meet Your Hosts
Mitch Fisher Director of Customer Experience
Mitch helps hundreds of parishes and dioceses across the country grow their social media presence. He specializes in content creation, Meta Business Suite tools, Facebook advertisements, content strategy, social media analytics, and more. Mitch prides himself on making sure parishes have a modernized communication plan in place to reach more souls in their community.
Nic Prenger, J.D. Founder/CEO
Nic Prenger founded Prenger Solutions Group in 2018 to help nonprofits modernize their communications and fundraising. He is passionate about using technology to help nonprofits raise more money with fewer headaches – a passion shared by each and every member of the PSG team. A former prosecutor, Nic worked for the U.S. Senate Finance Committee in Washington, D.C., and the U.S. Attorney’s Office for the Southern District of Iowa. He also served on the national advisory board for the National Catholic Education Association.
Ashley Winans, MPA Chief Operating Officer
Ashley has over 20 years of experience in nonprofit fundraising, including annual and capital campaigns, communications, marketing, and project management. Ashley provides strategic leadership, direction, and administration in her role as Chief Operating Officer at PSG. Before being named COO, she led our Client Services division. Ashley is passionate about our clients and continues to be seen as a trusted advisor in her consulting work.