Fundraising Insights

Fundraising research, stories, and strategies to improve your fundraising expertise

How to Use a Gift Table With Donors

How to Use a Gift Table With Donors

Fundraisers know having the right strategy and tools can be the foundation to their non-profit’s fundraising success. The gift chart, also known as a gift table, gift range chart, fundraising chart, donor pyramid, fundraising pyramid, or pyramid of gifts is a...

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How to Retain First-Time Donors

How to Retain First-Time Donors

The work of a fundraiser doesn’t end when the year-end campaign wraps up. It is critical for development staff to steward donors by thanking them and communicating what they made possible.

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Designing the world's greatest pledge card webinar

How to Design a Pledge Card

Learn how to create a pledge card that is simple to fill out, easy to process, and scientifically designed to raise the most money possible.

how to write a fundraising letter

How to Write a Fundraising Letter

Create a fundraising letter that inspires donors to increase their giving without asking for too much.

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