How to get and retain recurring donors

Learn strategies and best practices for this important donor segment.

About the Webinar

This webinar originally aired on March 19, 2024 1:00pm, Central

Recurring donations are the lifeblood of a modern nonprofit. They provide dependable revenue to your nonprofit and give low-level and mid-level donors a way to provide meaningful support to your organization.

Join PSG experts Nic Prenger, Leslie Ulrich, and Stacy Cope as they share the best ways to get recurring donations and keep them.

Watch and learn:

  1. How to ask for recurring donations – what works and what doesn’t
  2. The best way to invite donors to increase their recurring gift
  3. How you can use automation to build your recurring donor program
  4. What type of pledge card inspires the most recurring donors?
  5. How to design a donation page that funnels donors toward a recurring gift.

Whether you’re looking for tips to enhance your existing monthly giver program, or you’re looking to build one from scratch, this webinar provides practical advice and specific actions you can take.

Register to Watch

Meet Your Hosts

Nic Prenger, J.D. Founder/CEO

Nic Prenger founded Prenger Solutions Group in 2018 to help nonprofits modernize their communications and fundraising. He is passionate about using technology to help nonprofits raise more money with fewer headaches – a passion shared by each and every member of the PSG team. A former prosecutor, Nic worked for the U.S. Senate Finance Committee in Washington, D.C., and the U.S. Attorney’s Office for the Southern District of Iowa. He also served on the national advisory board for the National Catholic Education Association.

Leslie Ulrich

Leslie Ulrich, MBA Senior Development Consultant

Leslie joined PSG in 2021 as a Development Consultant. She helps clients across the country optimize their annual appeals through strategic communications and data-driven decision making. She also moonlights on the AskGenius team, digging into analytics and helping drive strategy. Prior to PSG, Leslie had a decade of experience in the nonprofit sector; specifically in higher education and capital campaign management.

Stacy Cope Director of Automation Services

Since she started working with nonprofit databases in 2011, Stacy has been obsessed with getting the software to work for her. She now works with PSG clients to automate donor stewardship, data cleanup, and other tasks to save organizations time and get them more in touch with their donors.